Recently I had the opportunity to write a piece for the Canadian Government Executive Magazine, an electronic and print publication that reaches some 70,000 readers per month. Many of these readers are key players in evaluation in Canada, from program managers to evaluation sponsors and consumers.
Since we work predominantly in the private sector, many of the organizations we work with are deeply reliant on performance measurement metrics to gauge success on key initiatives. There is nothing wrong with this approach, but sometimes a different lens is necessary to gain a more fulsome look at program operation and outcomes. This evaluative lens is new to many of our clients, so we help them build the capacity to use the lens and ultimately use the data to make informed program-related decisions.
Program evaluation can be a valuable source of business intelligence for our clients and we are best-equipped with our experience and expertise to do so.
Click here to read and let us know what you think.